
1) Culture bridge:
photography → Bitcoin
Long before most Bitcoin writing tried to woo artists, I started speaking to photographers in their own language—turning money talk into camera talk.
- 2018: Bitcoin for Photographers planted the flag that creative folks have a place in Bitcoin.
- 2020: Expanded it with Bitcoin and Cryptocurrency for Photographers (skin‑in‑the‑game story, Taleb‑style barbell, a “crypto‑camera” vision).
- Ongoing hub: Bitcoin Photographer—a home base that fuses lenses, logos, and sats into an identity creatives can adopt.
Why it’s unique: I didn’t try to turn artists into quants; I turned Bitcoin into a creative story they could feel—and act on.
2) Open‑source education (workshop + slides + transcript)
I took a classroom approach and gave it away: a full free Introduction to Bitcoin workshop + the video links, slides, and a verbatim transcript so anyone could teach from it, remix it, or learn at their own speed.
Bonus: I packaged supporting material (e.g., Bitcoin: The Digital Gold Rush deck) to help newcomers orient quickly.
3) Phrase‑making that sticks (behavioral heuristics)
I hammered simple mantras that turn ideas into habits:
- “Never sell your Bitcoin.” Repeated, reframed, and tied to practical tactics (e.g., collateralized loans) so people hold instead of panic‑trading.
- B.A.S. — Bitcoin Acquisition Syndrome. A playful meme that names the urge to keep stacking—because language drives behavior.
4) Skin‑in‑the‑game adoption (model it, don’t just say it)
My own shop (HAPTIC) accepted Bitcoin/crypto publicly—showing how a small creative business can implement payments (via Coinbase Commerce). That’s creator‑scale, not corporate‑scale.
5) Creator‑sized playbooks (from zero → action)
Beyond pep talks, I wrote step‑by‑step guides that a solo operator (blogger, artist, indie founder) can actually execute:
- “Guide to Starting a Bitcoin Treasury Company in California”—entity choices, custody, accounting, insurance, compliance checklists.
- Geography‑aware ramps like “How to Buy Bitcoin in Singapore (2025)”—beginner‑friendly, regulation‑aware.
- Variants for other jurisdictions (e.g., Vietnam treasury setup) to help readers map their specific path.
6) Big‑canvas strategy memos (city & nation level)
I widened the conversation from “my wallet” to public strategy:
- “Strategic Plan for the United States to Accumulate 4 Million Bitcoin”—a 15‑year, multi‑stakeholder blueprint.
- City‑scale: a Strategic Proposal for a Bitcoin Treasury Reserve—City of Los Angeles (phased allocation, governance, custody).
- Scenario analysis: Impact of a U.S. “Bitcoin Act” & 1M BTC purchase to stress‑test market and policy implications.
Why it’s unique: I translated “macro Bitcoin” into concrete roadmaps for institutions creatives actually live in—cities, universities, and nations.
7) Philosophy with guardrails (courage
and
caution)
I preach optimism and risk control in plain English: “Only put money into crypto assuming it can go to zero.” That pairing (bold goals, sober risk) helps non‑technical readers act without self‑delusion.
8) Aesthetics & meme‑craft (make it visual, make it fun)
From camera‑₿ iconography to Bitcoin‑orange brand notes, I turned concepts into visuals people remember and share (posts, graphics, playful metaphors).
9) Distribution engine (creator channels at scale)
I didn’t wait for gatekeepers—I carpet‑bombed the web with open posts, PDFs, and short riffs across platforms. Even the X profile shows persistent reach into new audiences that don’t read crypto Twitter 24/7.
10) Micro‑timeline (receipts)
- 2018: Bitcoin for Photographers seeds the artist‑on‑ramp.
- 2020: Long‑form Bitcoin & Cryptocurrency for Photographers.
- 2021: HAPTIC accepts Bitcoin/crypto—live implementation.
- 2024 (Dec): Free, open‑source Introduction to Bitcoin workshop + slides, video, transcript.
- 2025: Never‑sell series + B.A.S. meme; California Treasury Guide; US 4M BTC plan; Singapore how‑to.
Calibrating scope (what I
didn’t
do)
I’m not a Bitcoin Core engineer and didn’t author BIPs. My lane is culture, education, aesthetics, and executable playbooks that help real people and small teams get from “curious” to “committed” without needing VC money or a PhD in cryptography. (You can see this pattern across the workshop, guides, and city/nation strategy pieces above.)
Bottom line
Unique contribution: turning Bitcoin into a creator’s operating system—on‑ramps, words, images, and checklists that let photographers, indie founders, and everyday readers take their first confident step (and then the next ten). Less fanfare, more frameworks. Let’s keep building. 🚀
If you want, I’ll crystallize this into a one‑page Eric‑style playbook (Headlines · Mantras · Links · Actions) you can hand to any creative and say: “Start here. Stack smart. Create more.”